eNewsletter   HtmlText
 Home | Feedback |  About us | Contact us | Advertising |  Site Map Saturday, 16 December 2017 
 Current Issue
 Cover Story
 What's new
 New Releases
 Top 5 Phones
 Phone Reviews
 Future Phones
 Mobile Accessories
 Price Guide
 Buyer Guide
 
 Site Features
 Dealer Search
 Phone Comparisons
 Service Centres
 Manufacturers
 Service Providers
 Organisations
 Mobile Glossary
 Downloads
Previous Print Forward Opinion Next
Podcasts from your bus stop? - What's New? Podcasts from your bus stop?

18 May 2006
Reported by David Hall

Nova 100fm have announced today that they will be using Hypertag technology to bring their Hughesy, Kate, & Dave podcasts to users via their mobile phones. The radio station will be deploying these Hypertags on bus stops in the Melbourne CD this month to tie in with a new segment in their breakfast radio show.

For many people there are two new words here that you might have never heard before – Hypertags, and podcasts. I'll start of with the Hypertags which will be installed into the Adshel bus shelters by their distributor, AURA. Basically, the Hypertags allow consumers with a Bluetooth or Infrared enabled mobile phone to interact with a small electronic tag embedded into the advertising media – in the case of the bus stops, a poster. When activated the Hypertag can send files to the consumers' device; be it video, audio, image, animation, calendar reminder, and so on.

The other term is podcasts. Podcasts are like radio shows but instead of receiving them through your stereo you download them to your computer over the internet. There are a wide range of podcasts available on almost any subject from all over the world. Because most are in a major compressed audio format (like MP3), these podcasts can be downloaded to a MP3 player or similar device for listening to while you're out and about. The Hughesy, Kate, & Dave podcast has the best bits from each of their morning shows put into the one audio file.

Users will be able to download the podcast for free onto their mobile phone or PDA from the Hypertags, and will also be given a special calendar reminder of the on-air cash giveaway in June.

The Hypertag technology is a great concept and in our technological day and age has the potential to change the way we interact with the brands and industries we love. Oh, and also the way we interact with our bus shelters!

Advertisements
click here
[11 Aug 2008]
Vodafone offers special rates for Olympic visitors
[31 Jul 2008]
3's Starter Kit for iPhone
[21 Jul 2008]
Optus offers unlimited calls & SMS
[10 Jul 2008]
Vodafone Releases iPhone pricing
[5 Jul 2008]
Optus releases iPhone pricing
[4 Jul 2008]
Telstra - Where's everyone?
[3 Jul 2008]
SanDisk Mobile Ultra cards
[2 Jul 2008]
Telstra picks up the iPhone 3G
[26 Jun 2008]
Lonely Planet on Next G
[10 Jun 2008]
Apple introduces MobileMe
[10 Jun 2008]
Motorola Markets Ferrari Phone!
[5 Jun 2008]
iPhone 3G - It's about time...
[3 Jun 2008]
Altec Lansing T612
[8 May 2008]
Vodafone takes the iPhone crown
[28 Apr 2008]
Goodbye Telstra CDMA
[17 Apr 2008]
Nokia announces Australian Music Store
[14 Apr 2008]
Nokia Care - "3 Days Promise"
[3 Apr 2008]
Full Mobile Phone services on Air France
[2 Apr 2008]
SE confirmed WM6.1 on XPERIA
[30 Jan 2008]
Text-to-speech device
[27 Jan 2008]
CDMA - Will it ever die?
[9 Jan 2008]
CDMA D-DAY is approaching
[4 Dec 2007]
NEC develops live phone translation software
[15 Nov 2007]
SpinVox launch Voice2Text
[24 Oct 2007]
Nokia NSeries Digital Playzone
[18 Oct 2007]
Nokia switches on Free WiFi
[15 Oct 2007]
Green light to shut down CDMA
[4 Oct 2007]
Opera Mobile 8.65 now available
[18 Aug 2007]
Australian Idol on Next G!
[19 Jul 2007]
Bigpond TV on Next G mobile
[21 May 2007]
Pre-Paid mobiles on Next G
[11 May 2007]
Car Searching on your Mobile
[20 Apr 2007]
Express Mobile Card on Next G
[28 Mar 2007]
3 Launches X-Series
[22 Mar 2007]
Remote PC Access to Mobile Phones
[13 Mar 2007]
Free push mail service
[9 Mar 2007]
AXIA HSDPA Multimedia STB
[12 Feb 2007]
Microsoft Windows Mobile 6
[30 Jan 2007]
Optus to expand 3G network
[14 Dec 2006]
3 introduces Talk International
[1 Dec 2006]
Vodafone launches Mobile TV
[30 Nov 2006]
VoIP via mobile phone
[17 Nov 2006]
Global launch of the X-Series from 3
[24 Oct 2006]
Boost NEXT G speeds by 300 per cent
[11 Oct 2006]
FOXTEL on NEXT G mobiles
[6 Oct 2006]
Telstra launches new Next G network
[28 Sep 2006]
New Nokia Nseries range
[5 Sep 2006]
Citizen introduces BT alert watches
[31 Aug 2006]
More colours for the LG chocolate
[22 Aug 2006]
The Onyx concept phone
[7 Aug 2006]
Audex™ Jacket Series
[18 May 2006]
Podcasts from your bus stop?
[1 Feb 2006]
Orange becomes 3 CDMA
[16 Dec 2005]
Panasonic to focus on 3G handsets
[30 Nov 2005]
Telstra’s plans for future network
[4 Nov 2005]
Three more Nokia N-series
[5 Sep 2005]
Telstra quietly begins 3G service
[6 Jun 2005]
Mobile TV services
[15 Mar 2005]
SE’s camera on wheels
[12 Nov 2004]
Telstra launches i-mode
[26 Aug 2004]
Virtual Girlfriend on 3G
[24 Jun 2004]
Telstra launches Push-To-Talk
[11 Jun 2004]
i-mode lands on Telstra
[13 May 2004]
Hotmail on Orange
[3 Apr 2004]
Talking Text with Telstra
[19 Dec 2003]
Stay Connected with Telstra
[28 Nov 2003]
The new Nokia enhancements
[24 Sep 2003]
Blocked it all!
[16 Sep 2003]
Top it Up!
[26 Aug 2003]
The Fastap Keypad
[22 Jul 2003]
Text me from home phones
[11 Jul 2003]
Tuning for TV channels
[2 Apr 2003]
Telstra Mobile Loop
[27 Mar 2003]
A PDA phone for the blind
[21 Feb 2003]
live! it with Vodafone
[14 Feb 2003]
Are you ready to N-Gage?
[6 Jan 2003]
Dial-a-Coke virtually anywhere!
[3 Jan 2003]
IMEI block now on Vodafone
[4 Dec 2002]
Telstra head-starts on “3G”
[28 Nov 2002]
Send MMS to anyone… soon!
[25 Nov 2002]
IMEI blocking a success?
[20 Nov 2002]
Keep an eye out on your pet!
[7 Nov 2002]
Making mobility simple!
[15 Oct 2002]
TXT to Win!
[4 Oct 2002]
'No Plans' freetime
[24 Sep 2002]
Roaming nationally with Vodafone
[17 Sep 2002]
Hotmail on Vodafone!
[13 Sep 2002]
Jail you for gaming
[10 Sep 2002]
GPRS upgrade for Treo users
[4 Sep 2002]
Disposable phones
[28 Aug 2002]
More charges for Vodafone SMS users
[16 Aug 2002]
Thieves off the air!
[14 Aug 2002]
Yahoo SMS!
[5 Aug 2002]
MMS to be launched during August
[2 Jul 2002]
Visa, Master or your mobile
[10 Jun 2002]
My free SMS
[9 Apr 2002]
Play to win
[17 Jan 2002]
Wound up battery charger
[16 Jan 2002]
Mobile hotmail
[9 Jan 2002]
The world's thinnest battery
[11 Dec 2001]
Tamagotchi on your mobile!
[10 Dec 2001]
Messaging made easy
[6 Dec 2001]
The marriage of mobile phones and... barcodes?
[4 Dec 2001]
MMS – Our limits being Tested
[30 Nov 2001]
More Bluetooth action - from Motorola
[19 Oct 2001]
New GPRS Terminal & Support Tools for M2M business from Nokia
[1 Oct 2001]
Good Advice for MNP
[2 Mar 2001]
NTT DoCoMo - M-stage Visual
[19 Feb 2001]
JAVA i-MODE SOON TO COMPETE WITH PC
[31 Jan 2001]
Mobile Phones Linked to Eye Cancer in German Study
[27 Dec 2000]
Telia Develops IP-Based GSM Tech
[30 Nov 2000]
Nokia 22 Enables Affordable Fixed Line to Mobile Calls
[14 Nov 2000]
QCommand Provides Universal Mobile Communication System
[1 Nov 2000]
Samsung to Produce 8M SRAM for Mobile Phones
[17 Oct 2000]
Smart Mobile Portal Platform Launches
[12 Oct 2000]
Samsung at the Olympic Park
[4 Oct 2000]
eZiText Technology
[6 Sep 2000]
Samsung launched the World first MP3 mobile phone
[15 Aug 2000]
Sony offers Mobile Phone connected Playstation
[10 Aug 2000]
Real Time Traffic and Utility Maps on Mobile Phones
[25 Jul 2000]
Samsung Wireless CDMA Network Opens in Australia
 
Previous Print Forward Opinion Next
| Home |  | Site Map |  | Contacts |  | About us |  | Feedback |  | Advertising |  
Last Updated on 31 March, 2009
Copyright 2000-2008  iMobile.com.au  All Right Reserved  Terms of Use